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Bitcoin has long established its global niche in the world economy and the cryptocurrency market, joining the ranks of the most stable currencies, which currently remain the US dollar, the Swiss franc, the euro and gold. And against the backdrop of tightening US monetary policy, institutional demand for Bitcoin and increased activity among ETF funds, the cryptocurrency has demonstrated the highest growth in market capitalisation, with analysts forecasting a possible surge in the price of BTC to $255,000 by the end of the year.
Recent studies show that the day of the week or a holiday period can influence the short-term profitability of buying cryptocurrency, not just a potential surge in BTC’s price – a large-scale study of the Bitcoin market has identified patterns and demonstrated how each day of the week affects the profitability of buying Bitcoin. An analysis of 4,753 trading days, covering the period from May 2013 to May 2026, found that historically, the best days for short-term BTC purchases were Mondays and Wednesdays – the average return the following day was +0.38%.
The researchers paid particular attention to holiday periods. For example, in the US, buying Bitcoin during federal public holidays yielded a return of +0.77% the very next day. This figure is consistently almost four times higher than on ordinary days. Thursday proved to be the worst day, with an average return of -0.09%.
The 5 best times to buy cryptocurrency
• Monday or Wednesday – historically the best short-term performance;
• periods of market correction following sharp falls;
• US federal public holidays, when BTC has often shown higher returns;
• a regular buying strategy (DCA), regardless of market panic;
• periods following a Bitcoin halving.
Is it realistic to sell Bitcoin at $255,000?
The forecast of a possible rise in BTC to $255,000 by the end of 2026 is based on the Bitcoin Decay Channel model. It assesses market cyclicality following a halving and the behaviour of long-term investors. According to this model, by the end of the year, Bitcoin could trade within a broad range of $90,000 to $255,000. It is worth noting that some experts consider this forecast realistic due to several factors:
• Bitcoin’s limited supply;
• growing institutional demand;
• the launch of new crypto funds;
• the easing of US monetary policy;
• the gradual integration of BTC into the global financial system.
However, sceptics point out that the cryptocurrency market remains highly speculative. BTC’s history has already seen crashes of 40–70 per cent following record highs. Therefore, the $255,000 scenario is only possible provided there is a new global liquidity cycle and continued interest from major investors.
What should cryptocurrency holders do to grow their capital, and what are the risks and investment prospects for 2026–2028?
The most effective approach remains diversification and regularly buying the asset in small increments. Research shows that the timing of market entry can be significant in the short term. However, the key factor for success is not the ‘perfect day’, but cold, hard calculation and a long-term vision for development. The market remains dependent on geopolitics, regulators and the global economy; however, in the near future, Bitcoin may reach new all-time highs.
